Experience
Marathon Health | remote
Vice President of Marketing, Creative & Brand | Feb. 2024 – April 2025
Vice President of Marketing, Creative & Brand | Feb. 2024 – April 2025
+ Led brand and creative strategy for one of the nation’s largest Advanced Primary Care providers (720+ health centers, 3M+ patients).
+ Directed post-merger brand integration, creating a unified identity, visual systems, and environmental branding.
+ Introduced self-service creative tools, reducing custom requests by 25% and boosting operational efficiency.
+ Produced creative for the annual flagship client conference, driving retention and strategic upsells.
Everside Health | remote
VP/Director of Marketing, Creative & Brand | Nov. 2019 – Feb. 2024
+ Unified four legacy companies under a single national brand, ensuring consistency across all channels.
+ Developed scalable brand systems to support sales and operations at 380+ care centers in 34 states.
+ Led creative for a $164M+ equity round, aligning investor materials with strategic messaging.
+ Built and scaled in-house creative team, reducing agency costs and increasing production velocity.
Branded Holdings, Inc. | hybrid
Director of Marketing / Creative Director | Jan. 2019 – Sept. 2019
+ Led brand and marketing efforts for multiple consumer-facing, mostly in the financial services space.
+ Relaunched legacy brand MoneyMutual, resulting in improved conversion and profitability.
+ Oversaw digital content and performance marketing, emphasizing conversion-focused storytelling.
UMA Education, Inc. | Tampa, FL
Creative Director | Oct. 2013 – Jan. 2019
+ Directed brand and creative for a $300M healthcare education company, supporting 210% growth in enrollment.
+ Rebranded the organization to more deeply connect with healthcare-minded students, leading to 210% growth in student population.
+ Developed and executed integrated campaigns across TV, digital, direct mail, and OOH.
DST Systems, Inc. | Kansas City, MO
Lead Interactive Designer | May 2011 – Dec. 2013
+ Led brand identity refresh for a $2.2B public company with 17,000+ employees worldwide.
P2 creative
Owner
Owner
A few of my clients have been: Kansas City Royals, Walmart, Salva O'Renick, Watkins Lithographic, Kansas City Golf Magazine, Pioneer Services, The Pulse Performing Arts Center, World Class Coaching, and Boulevard Beer
Education
Bachelor of Fine Arts in Commercial Art (Graphic Design)
University of Central Missouri
University of Central Missouri
Core Expertise
Strategic Leadership
Strategic Leadership
Creative Direction
Brand Strategy
Health & Wellness Marketing Integrated Campaigns
Human-Centered Storytelling
UX/UI
Content Strategy
Team Leadership
Creative Operations
Cross-Functional Collaboration
Design Systems
Tools & Platforms
Adobe CC
(Photoshop, InDesign, Illustrator, Premiere Pro,
After Effects)
(Photoshop, InDesign, Illustrator, Premiere Pro,
After Effects)
Figma
WordPress
Asana
Workflow & Intake Systems
Microsoft 365 (PowerPoint, SharePoint, Word, Excel)
Awards
Graphex Awards: Best Design, Local Publication
Arts Council of Metropolitan Kansas City, Art@Work: Best of Show 3D
IABC: 1st place Bronze Quills x 4
Apex Award: Award of Excellence for Internal Booklet
Apex Award: Award of Excellence for Internal Goal Communication Campaign
Apex Award: Award of Excellence for Podcast Series
IABC: Bronze Quill–best of show finalist
IABC: Silver Quill
Pioneer Services: Annual ELITE recipient (top company culture award) x 3
KC American Advertising Federation: Silver Addy x 3
KC American Advertising Federation: Bronze Addy